Adwerx Company Profile
Adwerx, founded in 2013 and based in Durham, NC, is a privately held, venture capital-backed company with 72 employees that develops a digital marketing platform specializing in real estate, mortgage, and insurance sectors to help agents target potential clients by zip code for advertising listings and building their online brand, having raised $30.1 million through multiple funding rounds and competing with firms like SmartZip and Placester.
Overview
Adwerx is a developer of a digital marketing platform designed to simplify and revolutionize online advertising. The platform offers marketing tools for real estate, mortgage, and insurance sectors, helping to identify potential clients based on zip codes who are searching for real estate. This enables real estate agents to advertise new listings, generate demand for older listings, and build their online brand.
- Year Founded: 2013
- Status: Private
- Employees: 72
- Ownership Status: Privately Held (backing)
- Financing Status: Venture Capital-Backed
- Primary Industry: Business/Productivity Software
- Other Industries: Media and Information Services (B2B), Other Commercial Services
- Verticals: AdTech, SaaS, Marketing Tech
- Corporate Office:
- 410 Blackwell Street, Suite 120, Durham, NC 27701, United States
Valuation & Funding
Adwerx has raised a total of $30.1M through various funding rounds. Notable funding events include:
- Early Stage VC (Series A): $1M
- Early Stage VC (Series B): $700K (Raised to date: $1.7M)
- Later Stage VC (Series C1, Series D)
- Accelerator/Incubator
- Debt - PPP
- Secondary Transaction - Private
Cap Table (Partial)
- Series A1: 487,804 shares authorized, Par Value: $0.001, Original Issue Price: $0.61, Liquidation: $0.61, Liquidation Pref. Multiple: 1x, Conversion Price: $0.61, % Owned: 3.49%
- Series A: 2,587,713 shares authorized, Par Value: $0.001, Original Issue Price: $0.34, Liquidation: $0.34, Liquidation Pref. Multiple: 1x, Conversion Price: $0.34, % Owned: 18.53%
Investors (Partial List)
- Cofounders Capital (Venture Capital)
- Collective Capital Ventures (Venture Capital)
- NC Tweener Fund (Venture Capital)
- Savano Capital Partners (Venture Capital)
- Texas Capital Bank (Corporation)
Competitors (Partial List)
- SmartZip (Hunt Valley, MD)
- Placester (Boston, MA)
- Real Geeks (Dallas, TX)
- Corefact (Hayward, CA)
- Rezora (Boulder, CO)
Frequently Asked Questions
When was Adwerx founded?
Adwerx was founded in 2013.
Where is Adwerx headquartered?
Adwerx is headquartered in Durham, NC.
What is the size of Adwerx?
Adwerx has 72 total employees.
What industry is Adwerx in?
Adwerx’s primary industry is Business/Productivity Software.
Is Adwerx a private or public company?
Adwerx is a private company.
How much funding has Adwerx raised over time?
Adwerx has raised $30.1M.
Who are Adwerx’s investors?
Cofounders Capital, Collective Capital Ventures, NC Tweener Fund, Savano Capital Partners, and Texas Capital Bank are among the 17 investors who have invested in Adwerx.
Who are Adwerx’s competitors?
SmartZip, Placester, Real Geeks, Corefact, and Rezora are some of the 41 competitors of Adwerx.